78 Winery Name Ideas

How to name your winery

1. 1Plan for label approvalIn the US, wine labels go through TTB label approval (a COLA) before bottles can be sold across state lines. Your brand name appears there, so choose it before designing labels.
2. 2Be careful with place namesFederal rules restrict brand names that suggest a specific wine region or AVA unless the wine qualifies to use it. Avoid naming your winery after a famous region you are not actually in.
3. 3Separate the winery from the wine brandsMany wineries sell several labels under one estate name. A broad winery name gives you freedom to create playful or premium sub-brands for individual wines.
4. 4Test it on a narrow bottleWine labels are tall and thin, so long names shrink to tiny type. Mock up your label at real size and make sure the name still reads from a store shelf.
5. 5Expect a crowded trademark fieldWine has one of the busiest trademark categories, and a small word overlap can lead to a dispute. Run a careful USPTO search for wine and alcoholic beverages before you commit.

Winery slogans & taglines

• “Poured from our hillside.”
• “Grown slow, bottled with care.”
• “Every vintage tells the year.”
• “Taste the place.”
• “From vine to glass, by hand.”
• “Small lots, big character.”
• “Pull up a chair and pour.”
• “Rooted in the soil.”
• “Wine worth the drive.”